“Competitive intelligence is an essential component of better law firm decision-making”

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In this article, Janet Ellen Raasch, summarizes a presentation by Wanda McDavid and Judy Goater of Access Information.

For her “Important law firm decisions should never be made in a vacuum.  Instead, they should be made with an abundance of the right information in hand.  For many law firm decisions,

“The right information” means competitive intelligence.”

She goes on to explain that:” Competitive intelligence can also be information about people – like the people you will meet in a pitch, in the boardroom, in the courtroom (like opposing counsel or an expert witness) or in a hiring interview.

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The full article of Janet Ellen Raasch

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